Indeed logo with blue text spelling 'Indeed' and a registered trademark symbol.

Designing a world of work that works for everyone

Indeed reached out in 2021 to ask me to lead their Job Seeker Accelerator—a specialized UX group tackling complex job seeker challenges and shaping strategy across teams. I came for one role. It quickly grew into something bigger.

Over four years, I led everything from the Job Seeker Accelerator Accelerator to Indeed Research UX to Job Seeker Accessibility, stepping up wherever the organization needed me. Through the UX Activation Group, I supported Content Design and UX Research through major changes while guiding the End-to-End Experiences team to build Indeed's Marketplace vision.

By 2024, I led 100+ UX professionals globally (directors, managers, researchers, and designers), all focused on helping people get jobs:

Global UX Research: user insights and strategy across all products

Global Content Design: clarity in content structures, making every word users see the right one

AI Infrastructure & Experimentation UX: exploring AI's role in job search, and making sure Indeed was ready for an evolving world

End-to-End Experiences: the evolution of my original Job Seeker Accelerator, an internal design consultancy solving cross-team challenges and supporting executive strategy

What I Built

Vision work: Led UX Research vision for FY2025. Shaped product visions for Job Seeker experiences (2023) and the full Marketplace (2024).

Accessibility leadership: Owned accessibility for all Job Seeker products (2023-2024), creating streamlined SLOs for the company that made compliance achievable.

First-of-its-kind features: Built Indeed's first Job Seeker preferences experience (2021), capturing critical matching data for the first time.

Innovation teams: Led the Job Seeker Accelerator (2021-2023) and Indeed Research UX, our experimental team for innovation R&D (dissolved in RIF 2023)

Design system rollout: Managed Indeed's new design system and brand launch across all Job Seeker products (2021).

Roles

Sr. Director of User Experience | October 2024 - May 2025

Director of User Experience | May 2021 - October 2024

Selected Projects

A digital interface showing two people in a video call, a smiling man with glasses and a woman, with a calendar displaying dates 19, 20, 21, and a list of job interview schedules and statuses.
Screens showing various sections of a remote job search app, including a job removed confirmation, a job search filter for salary, a job matching interface with job details and suggestions, and a job posting with salary and benefits.

A unified framework for job preferences

Led the creation of Indeed's first consistent, scalable framework for collecting job seeker preferences. Aligned cross-functional stakeholders and guided the design team to establish patterns that would work across products and set new standards for preference experiences company-wide.

Abstract blue geometric background with overlapping shapes and curved lines.

A shared story for the future of hiring

Led the creation of Indeed's Marketplace vision at a transformative moment for the company. Orchestrated alignment with executive leadership (including our Head of Product, Head of UX, and CEO) while directing the design team, establishing visual direction, and crafting the narrative that explored how we could put AI to work for real humans in hiring.

Bringing Indeed’s new identity to life

Led the rollout of Indeed's biggest brand transformation in company history across all Job Seeker products. Partnered with Brand leadership to translate the new visual system into cohesive product experiences, then coordinated implementation across Job Seeker teams to bring Indeed's commitment to accessibility and inclusion to life for millions of users. YouTube video